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DUE: 01.18.15 @ 11:59PM
Prepare a case analysis for Vertu: Nokia’s Luxury Mobile Phone for the Urban Rich(See first attachment below).
Closely follow the Case Study Analysis Template(See second attachment below). Furthermore, utilize this template format for this Project. Use titles and subtitles per the format for readability purposes. Focus upon the idea of conducting a SWOT analysis with respect to Vertu’s and Nokia’s mission statements (you can include its core values, purpose, and goals too). Please include the SWOT analysis with the four quadrants in the appendix of your paper (after the References page). Lastly, you can find the Case Study SWOT analysis template below – third attachment.
● Conduct a SWOT analysis on the case study companies’ mission statements.
● Create a case study analysis focusing upon the company’s mission statement.
Create at least two to three alternative solutions. Conduct further research on the featured case study company on its website relative to news and press releases, community involvement, and the like. Use this information to help formulate your own original two to three Alternative Solutions. After choosing one of the two to three Alternative Solutions, discuss the Selected Solution. In the Implementation section, describe how your Selected Solution will be implemented.
The case analysis should be 3 written pages in length (not including the formal title page and References page), double-spaced.
Ensure that you use correct spelling, grammar, punctuation, mechanics, and usage. The citing of sources (text and list references)
Should use the current APA format and style.
>Cover page, “Discussion”(3 COMPLETE pp.), and Reference page=5 COMPLETE pages.(Nothing less then 5 pages!).
>Content: Answers provide correct and complete information demonstrating critical thinking: Conduct a SWOT on the case study companies’ mission statements. Also, create a case study analysis focusing upon the comopany’s mission statement.
>Analysis and Critical Thinking: Synopsis of situation, Key issues, Problem definition, Alternative solutions, Select a solution, Implementation, and Recommendations.
>Responses must demonstrate critical thinking and analysis and exhibit application of information.
>Clear business writing: Spelling and grammar are acceptable. Effective use of APA. Follow the required format and instructions above!
>3 sources in APA citation(Nothing less then 3, and it’s not necessary for more)
>Font size: 12
>Double-spaced(No spaces between paragraphs)
>Lastly, but not least, NO PLAGIARISM
If you can’t adhere to these clear instructions above, please, do me a favor and don’t waste my time sending a handshake. Thank You.
*Homework Field of Study: Management Policy and Strategy
If you don’t have expertise in this area of study please don’t waste my time sending a handshake.
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